Networking

𝕏 isn’t a platform for content.

It’s a platform for networking.

You could post the greatest ideas and still fail.

How?

By not being likable.

Following no one doesn’t make you cool.

You’re not Naval.

You win this game by expanding your network.

Make as many genuine connection as you can.

See your network on 𝕏 as a garden.

That first interaction is like planting a seed.

But seeds don’t grow on their own.

Every interaction is like watering that seed.

It takes consistent effort.

Without nurturing, the seeds will die.

So how do you nurture your network?

You need to focus on 3 things:

Engagement

I bet you knew this was coming.

This isn’t just about spamming ‘’I agree’’ across the ‘’For You’’ page.

It consists of 3 things:

• Comments

• Replies

• DM’s

Here’s how to do it right:

Comments

Prioritize quality over quantity.

Don’t aim for 50 comment a day.

Instead, set a timer for 1 hour.

Engage thoughtfully during that period.

What matters isn’t how many you post—it’s the effort you put in each of them.

Before you reply, give it some thought.

Write more than one line.

Your effort won’t go unnoticed.

Replies:

At first, you should aim to reply to every comment.

Mimic the effort of the comment.

If someone puts their heart and soul into a comment, don’t be the guy who replies with ‘’absolutely’’.

If the comment is longer, the reply should be as well.

You don’t have to post a whole article.

But make it at least like 2 lines.

One more thing:

If you receive 200+ comments in a day...

It isn’t always possible to reply to every single one.

Set a timer.

I try to do a minimum of 2 hours every day.

(sometimes life gets in the way)

DMs:

DMs are powerful, but only if your intentions are right.

Don’t use DMs just to sell.

Instead, use them to connect.

Be genuinely curious about the other person.

Ask questions to learn about them.

Build trust first.

If you think that your offer could help, you can pitch it later.

If they say no, don’t cut the connection.

Keep engaging.

Lastly, don’t be desperate.

If they don’t reply, Don’t send a thousand follow-ups.

Improve yourself

Who do you want in your network?

• Skilled people

• Unskilled people

You want skilled people.

They bring power and the ability to achieve great things.

But here’s the catch:

Skilled people want the same.

If you’re not a person of value, why would they want to connect with you?

Your job is to become valuable.

As a content creator, develop these 4 skills:

1. Writing

If you want to write...

You need to read.

You can’t draw water from an empty well.

Absorb different styles.

Write consistently—quantity leads to quality.

And always edit ruthlessly.

Cut the fluff.

Focus on clarity.

Seek feedback and listening to critiques.

Good writing isn’t just a skill.

It’s a tool for thinking and communicating better.

2. Speaking

Great speakers inspire action.

This comes with practice.

Speak in front of a mirror.

Record yourself and reflect.

You should also learn storytelling.

It’s how humans have passed knowledge for centuries.

Stories captivate and engage.

Focus on clarity.

Slow down, articulate, and pause for impact.

Take every opportunity to speak:

• Present at meetings

• Coach or teach others

Speaking isn’t just about confidence.

It’s about connection.

3. Marketing

Marketing is about influence.

Understand psychology.

Learn how people think and make decisions.

Understand your own mind.

You can train this by awareness.

What excites you?

What bothers you?

Problems and desires are at the core of marketing.

Humans are emotional creatures...

Not logical ones.

Also study great marketers and campaigns that resonated with you.

Master copywriting—It’s all about persuasion.

The best marketers don’t sell.

They solve problems.

4. Sales

Sales is the art of trust.

Build empathy.

Understand your customer before pitching.

Listen more than you talk.

Stand firmly behind your product.

If you believe in it, selling becomes natural.

Make sure your product delivers more value than the price you ask.

Selling isn’t pushing.

It’s helping.

Calls

This is where everything comes together.

Hop on a lot of calls.

Once you speak to someone, you’ve made a true connection.

That person is no longer just words on a screen.

You can put a personality behind it.

There are 3 gateways to hop on calls:

• To help them

• To get help from them

• To network

Calls aren’t just about sales.

Making friends should always come first.

Be curious.

Get to know the other person.

If you your offer could help, pitch it.

Whether they say yes or no...

You still win.

You’ve either:

• Made money

• Built a connection

• Or both

In the long term, connections are often more valuable than sales.

Keep nurturing the relationship.

Engage with them regularly.

Endnote

Most people overlook networking.

They think it’s a waste of time because it doesn’t bring them immediate results.

But that’s the point:

You need to build a network before you need it.

If you wait until you need one, it’s already too late.

Focus on making friends now.

Keep planting the seeds and nurturing them consistently.

It’s a slow process.

But it’s worth it.

Much love,

Tibor